Advertising is fundamentally persuasion and persuasion happens to be not a science, but an art. William Bernbach
Read More »persuasion
Not brute force but only persuasion and faith are the kings of this world. Thomas Carlyle
Read More »I told you I’m not going to criticize my successor. I’ll just tell you that there are people at Gitmo…
Read More »And I think there’s something about conservatives frankly – and the Left, when it comes to their channels of persuasion,…
Read More »The object of oratory alone in not truth, but persuasion. Thomas B. Macaulay
Read More »